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Amplify Care Receives Connected Care Innovation Grant to Help Clinicians Reclaim Time for Patient Care

For many clinicians, the workday is dominated by administrative demands: managing calls, triaging patient requests, coordinating appointments, and fielding follow-ups. These repetitive tasks chip away at clinical time, contribute to clinician burnout (one of the leading factors contributing to Canada’s family doctor shortage), and create barriers to access, especially for patients with complex or chronic conditions.

Amplify Care, in collaboration with Dr. Neil Naik, has been awarded a 2025 Connected Care Innovation Grant from Canada Health Infoway (CHI). Together with Strello Health, we’re deploying an AI-powered virtual receptionist designed to reduce administrative workload and enhance access to care.

The Strello Health platform can handle up to 20 calls at once, automate routine tasks, and intelligently triage patient needs, ensuring urgent cases reach the right person quickly. It integrates directly with leading EMRs like Telus and Accuro, supports multilingual communication, and flags follow-up requirements to keep care seamless.

This hybrid model combines automation with human oversight, allowing clinic staff to focus on what only they can do: deliver high-quality, personalized care.

The project will reach 30 – 40 primary care clinicians, helping to streamline daily operations, reduce staff burnout, and improve patient flow. By reclaiming time lost to phone management, clinicians can focus their expertise on complex cases and patient relationships as opposed to administrative bottlenecks.

Led by a primary care physician and supported by Amplify Care’s multidisciplinary team, including experts in change management, practice facilitation, and evaluation, the project will integrate Strello’s AI receptionist into real-world workflows and measure its impact on clinical efficiency, operational performance, and patient experience.

This initiative marks a step forward in helping clinicians work smarter, not harder by reducing administrative friction and strengthening the connection between clinicians and their patients.

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